with our launch party happening tomorrow in greenwich (are you coming? details here!) and the collection going live on april 13th for preorder (yay!), i wanted to share some photos from a bit of the behind the scenes from my collaboration with lauren moffatt on our fall 2014 children’s line! the photo above is with our very first pattern-turned-sample of the polka dot grey cloud sweater (which has a matching hat and mittens!) that somehow came back to us in the teeniest tiniest baby size. (the actual sizes run from 2T – 6.)
using fabrics and prints lauren designed for her fall line for women, i selected a handful of fabrics i thought would translate really well into a playful and whimsical line of tiny clothes for little girls several months back. from there, it was hard for us to reign in our excitement as we began talking sketches and patterns and how not to produce a million pieces in every fabric! there were just so many adorable directions to take it! everything in a miniature size is just so dang cute! but i think we landed on the perfect 14 pieces for our little collection, and i am so pleased with each one. i’ve said this a little bit before, but this has been a dream of mine for years.
i remember being married with no baby yet and still occasionally browsing the children’s section in stores. am i allowed to admit i started collecting a few special pieces for my babes long before they arrived? i feel like children’s clothes have come a long way in terms of style thanks to more affordable and accessible options, but i am always keeping my eye out for those pieces that just speak to me (which sounds obnoxious, but you know when you see something and you feel like it was designed for you?!) all the while just wishing i could do my own thing… something that was still so classic and feminine but perfect for a little one, with just the right amount of colorful patterns and fabrics to mix and match with oversized pockets and peter pan collars and angel arms, that they could still move and play in and not feel restricted… i’m so thankful to have been given that chance with lauren this spring to do precisely this!
i learned so much from her along the way and really enjoyed being a part of it. i can’t believe this collection actually happened! seeing it come to life was incredible. i hope you all enjoy it as much as we do!
^^^the makings of that precious little coat you see finished here. ^^^
^^^my left arm got an awesome work out in holding each piece out so it could be shot individually. ;) ^^^
^^^eleanor calls this her “pirate dress” thanks to the bandana action on her head! i think we may have watched peter pan one too many times this winter. ^^^
^^^in between playing dress up.^^^
^^^the girls kept bringing that little glass eiffel tower jar to the table for the tea party when we shot the lifestyle video introducing the collection. and we kept trying to sneak it away while shooting. it’s funny to how the term “tea party” translates to them. i guess the eiffel tower jar looked proper and fancy? it was kind of adorable.^^^
^^^here’s a shot of jenner working his video magic when we were filming the video! ^^^
^^^best buds by the time we arrived at the met museum.^^^
^^^cheers to such a fun collaboration over the past few months! thank you so much to lauren for allowing me to be a part of her first children’s line!^^^